BAAPS Criticises Government for Lack of Action on Keogh Recommendations

Earlier this month, The British Association of Aesthetic Plastic Surgeons (BAAPS) voiced its concerns over the lack of apparent action being taken by the Department of Health in implementing the recommendations arising from the Keogh review. Following the NHS Medical Director’s lengthy investigations into current regulations in the cosmetic surgery industry, Sir Bruce Keogh published no less than forty recommendations in his final report, entitled “Review of the Regulation of Cosmetic Interventions”, which was published in April 2013.

Despite the Government publishing a response to the review in February 2014, stating “work is already underway on a number of the recommendations”, the President of BAAPS says it’s not enough. Rajiv Grover describes himself and his peers as feeling “appalled at the lack of action taken” and says the review is a “thoroughly wasted opportunity to ensure patient safety”. Mr. Grover believes that dermal fillers should have immediately been reclassified as medicines, and that the breast implant register should be compulsory, not voluntary. Worst of all, he says, is the fact that practitioners of dermal fillers are not required by law to obtain consent for performing this type of procedure, giving the impression that anyone can “feel free to have a stab”.

According to the Government response, three initiatives are already in progress; 1) a committee of specialists has been set up by the Royal College of Surgeons to work alongside the General Medical Council on a code of ethical practice for cosmetic surgery; a Health Education England review will be carried out on the standards of training given to practitioners of certain non-surgical treatments such as Botox; 3) the creation of a national breast implant register is underway, which will allow implant recipients to be quickly and easily traced and contacted should problems arise following their surgery.

Another key concern highlighted in the Keogh report was “socially irresponsible” advertising practices in the industry, such as time-limited deals, financial inducements, package deals, and offering cosmetic surgery procedures as competition prizes. While the Government response to this recommendation agrees that advertising and marketing should not be seen to “trivialise the seriousness of procedures”, they are recommending that the General Medical Council work on a code of practice for providers and practitioners of cosmetic interventions.



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£1.2m PIP Implant Removal Cost not being Reclaimed in Wales

It is estimated that the total cost to the NHS of replacing the thousands of faulty PIP implants given to women by private cosmetic surgeries stands at £1.2m. However, it has recently come to light that the Welsh government will not be claiming its share. While more than 600 women in Wales have already been referred for implant replacements, 300 have already received replacements, and a further 48 are still awaiting surgery, the government says that recovering the money spent on removing and replacing the faulty breast implants is not a viable option. Meanwhile, the NHS in England has only taken responsibility to pay for PIP removals and not replacements.

According to an article on the BBC Website, the Hugh James firm of solicitors is pursuing compensation for approximately 1,000 women, and their spokesman says that many private surgeries got away with not having to remove and replace the implants they’d fitted due to a legal loophole. He wants both the English and Welsh governments to “block these loopholes as soon as possible” so that a similar kind of issue doesn’t “happen again tomorrow with another medical device”.

The article also features the story of one Welsh woman from Crosskeys in Caerphilly. Rebecca Little’s PIP implants caused a gel bleed, where the substance inside the PIP started to leak into her body. This caused lumps in both her breasts and a capsule contracture in her left breast, causing her considerable pain in her lymph node every time she did any exercise. Rebecca says she still feels “very annoyed” and has “a lot of raw emotion”. She believes that the government should have made sure the cosmetic surgeries which fitted the faulty implants should have been held responsible for both the removal and replacement of the PIPs.

In February 2014, the UK government published its response to the “Review of the Regulation of Cosmetic Interventions”, in which it admitted there were “murky practices” in the industry, and says it supports the principle of a breast implant registry that will help keep track of who has received implants and help with monitoring their performance and safety.



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Cheryl Cole Fan Gets Dimple Surgery

A trainee lawyer has recently appeared in the news for resorting to some rather extreme surgery in a bid to look more like her idol, Cheryl Cole. Cherelle Campbell also appeared on the Channel 4 TV series: “Bodyshockers: My Piercing Hell” where she talked about her admiration for facial dimples and her disappointment in not having any herself.

Cherelle says she “wasn’t blessed to be given big ones”, and wanted surgery to make her look more like the ex-Girls Aloud singer, Cheryl Cole. She added that she would frequently find herself “on the street or watching TV” noticing that “anyone with dimples stands out”. While surfing the internet with a friend, Cherelle joked about what kind of cosmetic surgery procedures could or could not be done, and was surprised to find that dimpleplasty surgery was a viable option. This extreme form of surgery is not carried out by Safer Cosmetic Surgery as we believe it is a step too far. Not only can patients be expected to part with thousands of pounds for this type of procedure, but they are also required to have holes made in their cheeks using a scalpel. Once the holes have been made, the dimple is stitched into place.

During the episode of Bodyshockers that Cherelle appeared on, her surgery was filmed and she was interviewed subsequently to find out her reaction to the results. At the time, she said she was “impressed” by their initial appearance as she didn’t realise they would look “that deep”. However, she admitted that she also has “mixed feelings” about her new dimples and hopes that once they’ve healed she will love the result.

Some of the comments on the Voice Online’s article about Cherelle’s experience would indicate the general public think this form of surgery is too extreme. As well as saying “they don’t even look good”, one commenter accused Cherelle of having “more money than sense”.

Our advice is, if you realise you’re becoming obsessive over a facial or bodily feature, see a counsellor as soon as possible. Body Dysmorphic Syndrome is a recognised condition, which if left untreated, can turn into a chronic mental illness.

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What Does the British Public Think about Cosmetic Surgery?

Recent statistics have shown that the cosmetic surgery industry is recovering well following the recession and is, in fact, on the rise. In 2013, more than 50,000 people underwent a cosmetic surgery procedure in Britain, which is the highest number ever recorded in the UK. Despite the PIP scandal, women are showing no signs of losing enthusiasm for breast augmentations, with the British Association of Aesthetic Plastic Surgeons (BAAPS) revealing a 13% increase in the number of breast enlargement procedures carried out over the last twelve months.

Recently, The Guardian newspaper set out on a mission to discover what the British public really think about cosmetic surgery, and why there seem to be more people than ever before seeking help from plastic surgeons. BAAPSPresident, Rajiv Grover, thinks there’s been a “growing acceptance” of surgery over the last ten to fifteen years, which he credits to greater exposure on the internet and in the media, as well as celebrities who have confessed to undergoing surgical procedures.

21-year-old Romana Amato says we shouldn’t judge people for wanting to undergo cosmetic surgery and has a close friend who has had breast enhancement surgery who has become “much more confident” as a result. However, for Romana personally, tinkering with her own body is probably out of the question.

At the other end of the spectrum is 70-year-old Tessa Woodward, who says she is not at all surprised by the latest BAAPS statistics. She says that if her children wanted to undergo a procedure, she wouldn’t be surprised either. However, she’s unlikely to consider surgery herself due to her age, although she admits she may well have done so earlier in life if procedures had been more readily available.

It certainly seems as though the subject of cosmetic surgery is becoming less and less taboo as time goes on, and even if we don’t wish to go down that particular route ourselves, many of us have no problem with anyone else that chooses to do so. Maybe the time has finally come when we can do what makes us happy, and if that involves undergoing a cosmetic procedure, provided it’s been given careful consideration, we no longer need to feel ashamed about wanting to improve our appearance.



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Botched up Abroad TV Series Examines Risk of Surgery Abroad

If you were glued to your TV in horror, shock, or intrigue watching Botched up Bodies, which followed some of the top plastic surgeons in the UK as they helped correct a range of unfortunate patients’ cosmetic surgery disasters, prepare to see even more ill-fated individuals appearing on your television soon as two hour-long specials called Botched Up Abroad and Botched up Brides are currently being made.

The Factual and Factual Entertainment Commissioning Executive of Channel 5, Jason Wells, (the channel which already broadcasts the popular series, Botched up Bodies) has specially commissioned Transparent TV to produce two episodes that will take a look at Britons who seek cosmetic surgery in the sun for cheaper fees, and brides who have gone under the knife in the hope of gaining perfection for their big day, only for things to take an unexpected turn for the worse following their surgery.

Botched up Bodies looks at the growing number of people who travel abroad each year seeking ‘cheap’ cosmetic surgery procedures while soaking up the sun. It is currently estimated that as many as 100,000 British people are now flying outside of the UK for surgery on a yearly basis, and the one-hour documentary will focus on the unsuspecting victims who end up having to seek help from UK surgeons after flying home.

Botched up Brides will give the viewing public an insight into an emerging trend which has been dubbed bridalplasty. It looks at women who have decided that finding the perfect wedding dress, bridal bouquet, and cake are nowhere near as scary as the thought of looking any less than perfect on their big day. However, the women that appear on the programme subsequently discovered that the finished results were far less than satisfactory.

Both the documentaries include theatre footage of operations taking place, as well as interviews with the men and women affected and many of the UK surgeons who have helped them back on their feet following botched operations.

Fans of Botched up Bodies can also tune in this month to watch the continuing series unfold. Just some of the horror stories which appear in this season’s episodes include exploding buttock implants, a woman left with a permanently disfigured lip, and a patient whose surgeon injected glue into her face.



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Women Not Put Off Breast Surgery by PIP Scandal

Despite the PIP implant scandal, a Cheshire online newspaper says that women have not been deterred from requesting breast enhancements. Cheshire Today’s figures were provided by a UK cosmetic surgery company which says that the number of female patients undergoing breast augmentation procedures didn’t just remain at the usual level, but actually increased by 1%.

The announcement is likely to come as comforting news to prospective patients who would like to undergo this type of surgery, but have been put off by the PIP crisis. Coupled with the Government’s recent announcement that a national breast implant register will be piloted, more women will hopefully feel more confident about seeking breast enhancements.

The statistics used in the Cheshire Today article also show that many women are choosing to go smaller when it comes to breast size – not with reduction surgery but with the size of the actual implants. In 2012, the average size of an implant was 410cc, while in 2013, the average had dropped to just 385cc. However, most surgeons don’t encourage women to choose their own CC volume as they can often be misunderstood. Factors such as chest shape, ribcage size, and existing breast volume all contribute towards what implant size works best on an individual.

Another type of breast-related surgery that appears to be on the rise is mastopexy in conjunction with augmentation surgery. Mastopexy can help tackle drooping breasts and sagging bosoms which can be caused by pregnancy and the ageing process, while the enhancement surgery can restore fullness to the breast area. This type of combined procedure is up by 13% according to Cheshire Today.

Patients requesting augmentation surgery often do so for a number of different reasons. Giving birth, and losing and putting on weight can lead to fluctuations in size, shape, and tautness in the breast area. Some women are born with smaller breasts and desire larger ones to help increase their confidence and improve the way that clothes fit them.

With enhancements remaining one of the most requested procedures for woman across the UK, it’s imperative that people thinking about surgery use a well-respected, fully-qualified, and highly-experienced cosmetic surgeon. All of the surgeons listed in our directory are members of BAAPS and/or BAPRAS, so if you’d like to arrange a consultation, call us today on 0800 612 4848.



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